Wednesday, October 12, 2011

Contact person

Prof. B. Raghuraman
E-mail: campus@isme.in

Submission Schedule

Case Summary Submission (500 words):     November 1st, 2011
Notification of Case Summary acceptance:  November 7th, 2011
Full Case Study Submission (2000 words):  November 20th, 2011
Notification of Case Study acceptance:        November 23rd, 2011

Monday, October 10, 2011

Symposium Title

Symposium on "Developing Indian Case Studies to Impart Professional Values in Management Education” on December 10, 2011 at ISME, Bangalore.

Monday, October 3, 2011

Symposium Concept Note

The prevalent global economic order is facing a major crisis since the Great Depression. The world hasn’t witnessed this kind of economic uncertainty in the last seventy five years. While the root causes of this malady are many, one of the reasons for the recent global financial crisis has been the unethical business practices, and questionable/ unprofessional behavior of established corporate and financial institutions.
Business schools cannot absolve themselves of their graduates’ unethical behavior; after all, the CEOs and executives of leading firms are graduates of the top global business schools. 
Capitalism is at cross roads and there is moral crisis questioning the probity of the free market system; this moral crisis has triggered an intense debate in the B- Schools worldwide on the relevance of imparting professional values through the academic curriculum.
The debate focused mostly on the:
  • Nature and content of professional values
It is a general observation that the focus, the content and the teaching methods adopted are mostly ethics oriented in general rather on specific professional values.  The result is that students become peripherally aware of ethical values but do not imbibe them molding them into professionals of impeccable integrity.  Some of the universal values are honesty, integrity, professionalism, and responsible management, commitment, conforming to the laws at the macro- and micro- levels and finally serving the interests of all stakeholders in the society including the voiceless environment. 
  • How to promote professional values?
As an integral part of cultivating a managerial professional culture values should be instilled in the management students. These inculcated value systems are equally applicable during the students’ academic tenure and throughout their long professional careers. 
At present most of the higher education programs in management offer a course on “Business Ethics” in the curriculum; unfortunately, the focus on “ethics” is too narrow and has taken on rhetoric undertones.
Imparting Professional values is an interactive process and not a one-way street from the teacher to the taught. Iterative interactions amongst the students make them realize the significance and relevance of these values in their decision making and actions in their professional careers.
Relevance of Case Studies
The debate on effective learning methods to impart professional values has generally concluded that, inter alia, case method is the best. As case studies reflect the genuine issues based on real situation at micro- and macro-levels as well as their mutual interface, a series of interactive and iterative case discussions would help imbibe and apply professional values in practice.
It is in this context, ISME has selected the topic on "Developing Indian Case Studies to Impart Professional Values in Management Education." The objective is to relate professional values to the latest developments in the Indian corporate setting.

Symposium Objectives

·                To develop relevant Indian Case Studies of recent origin that highlight realistic situations where professional values relate to decision making in various functions like Finance, Marketing, Operations, Human Resources and Information Technology.
·         To make these case studies effective instruments for imparting professional values to the students that help in their academic tenure and in their professional careers.
·         To build up a package of case studies along with supporting Technical Notes and Instruction Guidelines for classroom discussions.

Call for Indian Case Studies

We invite case studies from faculty and researchers in management institutions, consulting organizations and from corporate executives

Guidelines for Participation

1.        Cases should reflect a real world decision situation in any functional aspect (finance, accounting, marketing, human resources, operations etc.) and at strategic level in the Indian Corporate or MNCs operating in India. As far as possible it should be of recent occurrence and should be based on primary or secondary sources or authenticated personal experiences
2.    Each case should be accompanied with a ‘Technical Note’ mentioning the nature and definition of the professional values to be used to analyze the case and also an ‘Instruction Note’ on how to conduct the submitted case
3.    Total length of the case should not exceed 2000 words including Technical Note, Instruction Note and exhibits. Verifiable references of the secondary sources of information should be mentioned at the end of the case
4.    Even if the name of the corporate is disguised in the case, the real name should be communicated to ISME under the Guarantee of Secrecy in a signed certificate by the contributor to the effect that the submitted case is original in its write-up.
5.    Selected cases will be presented before the relevant group of participants in the symposium and analyzed by the contributor as to how the concepts are relevant to choose the best alternative among the possible options for the decision. Presentation will be followed by probing by the judges and queries by the other participants. Groups will be on functional basis as far as possible.

Schedule for the Case Symposium


09:00 AM – 09:30 AM     Registration
09:30 AM – 09:40 AM     Inauguration of the National Case symposium on ‘Developing Indian Case   Studies  to Impart Professional Values in Management Education’
09:40 AM – 09:50 AM     Welcome address by Chairman NVT Group, Mr. K. G. Garg
09:50 AM – 10:00 AM     Address by Academic Mentor, Dr. Ramesh G. Tagat
10:00 AM – 10:30 AM     Address by Keynote speaker
10:30 AM – 11:00 AM     Tea Break
11:00 AM – 12:30 PM      Panel Discussion
12:30 PM – 01:30 PM      Lunch Break
01:30 PM – 03:30 PM      Case Study Presentations
03:30 PM – 04:00 PM      Tea Break
04:00 PM – 05:00 PM      ‘How to teach case studies?’-A model case presentation

Travel & Stay

QCI & ISME are sponsoring all the outstation participants presenting case studies in the Symposium, for boarding and lodging